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Unlocking Maximum ROI with Influencer Marketing: A Guide for Brands

Influencer marketing has taken center stage in the digital advertising landscape. With consumers becoming more discerning and less responsive to… Read More

Beyond Rainbow Washing: Brands Working with 2SLGBTQ+ Creators

Pride Month offers a vibrant reminder of the importance of 2SLGBTQ+ visibility and inclusion. However, as brands and agencies, it’s… Read More

The Spectrum of Influence: Nano to Macro Influencers and Their Unique Value

In the ever-evolving world of influencer marketing, understanding the different types of influencers is crucial. From Nano to Macro, each… Read More

Why Marketers Should Look Beyond Instagram for Their Influencer Marketing Campaigns

Instagram has long been the darling of influencer marketing, and for good reason. Its visual-centric platform, combined with a user… Read More

FAQ: What does Platform look for in a creator?

At Platform, we are constantly seeking talented individuals who can effectively engage audiences and create meaningful connections. In this blog… Read More

Successful Influencer Marketing Campaigns: Why It’s Important to Consult with Creators in the Planning Stages

To maximize the potential of influencer marketing campaigns, it is essential for brands and marketers to recognize the value of… Read More