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The Platform Blog

How Influencer Marketing Campaigns Differ in Canada

As a leading influencer talent agency in Canada, we understand that influencer marketing is not a one-size-fits-all approach. Each market… Read More

“Diversifying” Your Influencer Campaign

So, you want to make your next Influencer Marketing Campaign inclusive? Here are our top considerations before you book our… Read More

Platform Media’s UGC Creator Program

UGC, which stands for ‘User-Generated Content’ has gained momentum and popularity among marketers when it comes to planning social media… Read More

What’s Trending on TikTok in 2023

It’s not a groundbreaking statement to say just how unpredictable the social media landscape is. With updated algorithms, new trending… Read More

3 Reasons Why Your Campaign Didn’t Generate Any Revenue

Influencer marketing isn’t simply having an influencer post about a product. There is a strategy to driving sales, and not… Read More

Why We Created Platform – An Influencer Agency

Before we launched Platform in 2016, I was a digital magazine editor. During my years in that role, I worked… Read More